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The 12th National What's On 4 Kids Awards will be held on October 3 2018 with Headline Sponsor Morton Michel - Voting is NOW CLOSED! We smashed last year's UK figure for 2018 with an amazing 70,000 votes! Finalists will be revealed by July 24 online and also emailed direct.

Huge congratulations to all our 2018 nominees and everyone that took part! Huge thank you to all our sponsors and supporters

"We are delighted to be the headline sponsor for the 12th National What’s On 4 Kids Awards in 2018! At Morton Michel we have over 54 years’ experience in childcare insurance and have been providing specialist cover for childcare groups for over 40 years. As a founding member of the Children’s Activities Association we are passionate about raising the professional standards in this area of the childcare industry and these awards are a fantastic opportunity to recognise theNatWest Kids Awards Sponsorvery best of the UK’s kids' clubs, classes, teachers and party providers!"

Thank you once again to our supporters NatWest who will be hosting the awards in the heart of the City of London at their prestigious 280 Bishopsgate location.




Awards Timeline:


Award Nominations in association with ClassBiz opened at 12 noon on 1`5th Januarynomination sponsor kids activities awards


Nominations in association with ClassBiz closed at 12 noon on 16th March


Award Registration closed at 12 noon on 23rd March STA kids award sponsor


Voting in association with STA opened at 12 noon on 18th May

     Voting in association with STA closed at 12 noon on 13th July

Awards LIVE ceremony will take place on 3rd October 2018 at RBS, London as hosted by NatWest 

  Sponsorship Opportunities

What’s On 4 hold these awards to reward innovation, further raise standards and generate awareness of our fabulous activities and those individual experts involved who make such a difference to so many families! By being part of our Awards you can reach over 1 million parents across the UK and showcase your company and brand.

Want to be involved for 2018? Contact us on 07730094670 or email us here for further information about the fantastic sponsorship packages available.

Please see here for our terms and conditions - acceptance of the terms is mandatory to be part of our awards. Got a question? you'll probably find the answer here.

Frequently Asked Questions Terms and Conditions

Find out about our amazing 2018 Sponsors and Supporters here

This years' Award Categories are....

To learn more on the criteria and what each category means see HERE
 mm kids awards sponsor
award category sponsor
kids award sponsor
kids award category sponsor
kids award sponsor
 Miglio awards sponsor
kids award sponsor
 kids award sponsor
kids award sponsor
category sponsor
kids awards sponsor
 mumandworking.co.uk jobs for mums

 CAA Kids awards sponsor


 NatWest Kids Awards Sponsor
 Hartbeeps Kids Awards Sponsor



Best Pre/Post Natal Activity or Parenting Education Class as sponsored by Miglio Designer Jewellery

Best New Activity for Children as sponsored by Caudwell Children

Best Independent Children's Party Entertainment or Supplier

Best Independent Activity for children aged 5 to 12 as sponsored by Razzamataz

Best Product Supporting Children’s Activities at Home as sponsored by Bioviva

Best Franchised/Licensed Activity for Children aged 5 to 12 as sponsored by ClassBiz

Best Independent Baby & Toddler Activity for the Under 5s as sponsored by Ethicological

Best Independent Pre-Schooler Activity for the Under 5's

Outstanding Activity Leader for children aged 5 to 12

Most Outstanding Activity Leader for the Under 5s

  • South East
  • South West, Wales & West
  • North
  • East
  • London
  • Northern Ireland and Scotland

Best Franchised/Licenced Children's Party Entertainment or Supplier

Best not-for-profit, CIC or charity offering activities, clubs, classes or groups for families, babies or children as sponsored by NatWest

Best Franchised/Licensed Baby & Toddler Activity - up to 15 franchisees/licensees

Best Franchised/Licensed Baby & Toddler Activity - 15 to 50 franchisees/licensees as sponsored by babyballet®

Best Franchised/Licensed Baby & Toddler Activity - more than 50 franchisees/licensees as sponsored by Morton Michel

Best Franchised/Licensed Pre-Schooler Activity – up to 15 franchisees/licensees 

Best Franchised/Licensed Pre-Schooler Activity – 15 to 50 franchisees/licensees as sponsored by Potato Print

Best Franchised/Licensed Pre-Schooler Activity - more than 50 franchisees/licensees as sponsored by Blackcurrant Babies

Industry Champion of the Year as sponsored by The Children's Activities Association

Most Outstanding Community Group Volunteer for Children or Families as sponsored by Hartbeeps



Over 100,000 votes were received across the 2017 international campaign!

Make sure you sign up to our newsletter for all the latest updates! And follow us on social media to be the first to hear all the news re our winners via Facebook, Twitter and Instagram. #WhatsOn4KidsAwards