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Award Category Criteria 

It is very important that you register for the correct award category – please read carefully and any queries please email awards@whatson4.co.uk.

Good Luck!

Best Pre/Post Natal Activity or Parenting Education Class

For any business or provider whose primary activity is the production and/or hosting of classes and activities for the pre/post natal sector and/or who has a specific class programme for this sector.

Best Franchised/Licensed Baby & Toddler Activity – Up to 15 franchisees/licensees

For any children's class or activity operating as a franchise or license for babies and/or toddlers (newborn -2 years)  with fewer than 15 franchisees/licensees or equivalent. Please note this is generally for the managing company, franchisor or licensor NOT individual franchisees or equivalent.

Best Franchised/Licensed Baby & Toddler Activity – 15 to 50 franchisees/licensees

For any children's class or activity operating as a franchise or license for babies and/or toddlers (newborn -2 years)  with more than 15 but fewer than 50 franchisees/licensees or equivalent. Please note this is generally for the managing company, franchisor or licensor NOT individual franchisees or equivalent.

Best Franchised/Licensed Baby & Toddler Activity – More than 50 franchisees/licensees

For any children's class or activity operating as a franchise or license for babies and/or toddlers (newborn - 2 years) with 50 or more franchisees/licensees or equivalent. Please note this is generally for the managing company, franchisor or licensor NOT individual franchisees or equivalent.

Best Franchised/Licensed Pre-Schooler Activity – 15 to 50 franchisees/licensees

For any children's class or activity operating as a franchise or license for pre-schoolers (from 2 - 5 years) with more than 15 but fewer than 50 franchisees/licensees or equivalent. Please note this is generally for the managing company, franchisor or licensor NOT individual franchisees or equivalent.

Best Franchised/Licensed Pre-Schooler Activity – More than 50 franchisees/licensees

For any children's class or activity operating as a franchise or license for pre-schoolers (from 2 - 5 years) with 50 or more franchisees/licensees or equivalent. Please note this is generally for the managing company, franchisor or licensor NOT individual franchisees or equivalent.

Best Independent Baby & Toddler Activity

For any independent activity (ie not franchised or licensed) for babies and/or toddlers (0-2 years).

Best Independent Pre-Schooler Activity

For any independent activity (ie not franchised or licensed) pre-school children (from 2-5 years).

*please note any independent business considering or promoting launching a franchise will still qualify UNTIL the 1st franchised group has launched and is operating. This must not be within the voting period.

Best not-for-profit, CIC or charity offering activities, clubs, classes or groups for families, babies or children

For any provider, class or club offering clubs or classes for babies, children or families operating as a not-for-profit, CIC or Charity - may include Baby and Toddler Groups, Pre-schools etc. Evidence of Charity number or equivalent may be required.

Most Outstanding Activity Leader for the Under 5s - South East

Open to any activity or class leader in this region running activities for children under 5 years old.

Most Outstanding Activity Leader for the under 5's - South West

Open to any activity or class leader in this region running activities for children under 5 years old.

Most Outstanding Activity Leader for the under 5's - East

Open to any activity or class leader in this region running activities for children under 5 years old.

Most Outstanding Activity Leader for the under 5's - Wales and West

Open to any activity or class leader in this region running activities for children under 5 years old.

Most Outstanding Activity Leader for the under 5's - North

Open to any activity or class leader in this region running activities for children under 5 years old.

Most Outstanding Activity Leader for the under 5's - Northern Ireland & Scotland

Open to any activity or class leader in this region running activities for children under 5 years old.

Best Franchised/Licensed Activity for Children aged 5 to 12

For any children's class or activity operating as a franchise or license for children aged 5-12.

Best Independent Activity for Children aged 5 to 12

For any independent activity (ie not franchised or licensed) for children aged 5-12.

Most Outstanding Activity Leader for children aged 5 to 12

Open to any activity or class leader working with children aged 5-12.

Best New Activity for Children

For any children's activity which has been established on or after October 4 2014 and is not part of an existing franchise, license or bigger business founded earlier than the above date.

Most Outstanding Community Group Volunteer for Children or Families

Open to any volunteer working with a community group or in the community for children or families anywhere in the UK.

Best Franchised/Licensed Children's Party Entertainment or Supplier

For any provider offering party entertainment or other services for children's parties whose business is either franchised or licensed.

Best Independent Children's Party Entertainment or Supplier

For any independent provider offering party entertainment or other services for children's parties.

Industry Champion of the Year

To be judged by the CAA board – nominees must provide a 200 word submission on why they should be considered. Judges will be looking for an industry role model who demonstrates exemplary practice within the sector, showcases 'best practice' in terms of delivery and who are an oustanding example of an activity provider making a difference in children's and parents' lives. Must be a CAA member.  

Best Product Supporting Children’s Activities at Home

Could be a stand-alone product for use at home or outside or an item developed by a class or club to continue to engage and support a child's development.