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Our 2014 What's On 4 Junior Awards celebrate the very best kid's activity providers in the UK, Ireland and Australia.

Our 8th National Annual Awards reward, celebrate and recognise those companies,organisations and individuals providing the very best activities, classes, days out and parties for young families and children across the UK.

We are pleased to announce that the 2014 Junior Awards took place in association with Drayton Manor Hotel & Theme Park and we enjoyed an emotional and exciting 2014 Awards Ceremony at this fantastic family-friendly venue on Friday 20th June 2014. Click here for more details regarding the Drayton Manor Hotel and Theme Park.

We are delighted that our Awards were hosted once again by the lovely Lucy Piper. Lucy has hosted major parenting and fashion events in UK and the USA and has appeared on TV including Sky and The Baby Channel. Lucy is also a mum and therefore really understands the importance of getting out and about with little ones and the difference classes and group activities make to parent's lives! She is a real star and her professionalism and warmth goes to make the ceremony extra special!

Each year gets bigger and better!! In 2013, circa 80,000 votes and over 6,000 nominations were received!! In 2014 we recieved nearly 90,000 international votes! Such a fantastic response from the UK's parents who want to reward those providers who have made such a different to their - and their children's - lives!

See our awards across the world! The What's On 4 Junior Awards were hosted in Australia on the same day in 2014!

And if you are interested in becoming a sponsor of our Awards, then click here for more information!


Our 2014 Award Winners

There are 22 Awards categories in the 2014 representing the range of activities provided for babies, children and parents across the UK. This year we have also introduced a very special award to recognise the "Most Outstanding Special Educational Activity Provider or Support Group".

babyworldBest Pre/Post Natal Activity - Sponsored by babyworld.co.uk

National Winner - Baby Sensory

National Highly Commended - Hartbeeps

Regional Winner - Bump, Baby and Beyond - North East

Regional Highly Commended - Pregnancy & Post Natal Yoga for Wellbeing - Worcestershire

Best National Baby & Toddler Development Activity (newborn to 2 years)

Winner - Water Babies

Highly Commended - Baby Sensory

Best National Pre-schooler Development Activity (2 to 5 years)

Winner - Water Babies

Highly Commended - Tiny Talk

Best Local Activity for the Under 5s

Winner - Little Bear Baby Signing - Hampshire

Highly Commended - Dandy Development - Warwickshire

Most Outstanding Committee Led Pre-School - Sponsored by Humphrey's Corner

Winner - Breaston Pre-School Playgroup - Derby

Highly Commended - St Josephs Swans & Cygnets Pre-school, Worcestershire

Most Outstanding Baby and Toddler Group

Winner - Dads Rock - Edinburgh

Highly Commended - Twins at Tots Time - Leicestershire

Most Outstanding Activity Leader for the Under 5s - South* - Sponsored by The Hotel Nanny

Winner - Wesley Nisbet - Water Babies- Berkshire

Highly Commended - Gary Broadway - Gymboree- West Byfleet

Most Outstanding Activity Leader for the Under 5s - West & Wales*

Winner - Cheryl Mahon - Jo Jingles- Mid Cheshire

Highly Commended - Karen Byrne-Smith - Baby Sensory- Birmingham South

Most Outstanding Activity Leader for the Under 5s - East*

Winner - Michelle Freeman - Water Babies- Nottinghamshire

Highly Commended - Tracey Hewitt - Baby Sensory, Leicestershire

Most Outstanding Activity Leader for the Under 5s - Northern Ireland & Scotland* 

Winner - Claire Puzey - Baby Sensory, Dundee

Highly Commended -Wendy Lambie - Water Babies, Central Scotland

Most Outstanding Activity Leader for the Under 5s – Nationwide

Winner - Claire Puzey - Baby Sensory, Dundee

Best National Activity for children aged 5 to 12 - Sponsored by Little Bird 

Winner - La Jolie Ronde

Highly Commended -Mad Science

Best Local Activity for children aged 5 to 12

Winner - Hidden Woods- Forest School Holiday Club - Somerset

Highly Commended -Central Scotland Ballet School - Scotland

Most Outstanding Activity Leader for children aged 5 to 12 

Winner - Richard Auciello - Stamford and Oakham Taekwondo- Lincs.

Highly Commended - Claire Spence - Enjoy-a-Ball, Stirlingshire

Best After School or Breakfast Club - sponsored by BabyExpo Baby Shows

Winner - The Outdoors Project - Brighton

Highly Commended -Little Sports Coaching, Pownall Green Primary, Cheshire

Best New Activity for Children

Winner - Twirling Todddlers - Midlands

Highly Commended - Wiggletots - Yorkshire

Most Outstanding Community Group Volunteer for children or families 

Winner - Steve Leslie - Dads Rock- Edinburgh

Highly Commended - Jean Wilson - New Hope- Worcestershire

Most Outstanding Special Educational Activity Provider or Support Group- Sponsored by Hearts & Minds

Winner - New Hope- Worcestershire

Highly Commended - Raindrops to Rainbows - North East

Best Children's Party Entertainment 

Winner - Baby Sensory - National

Highly Commended - Gymboree - National

Best Children's Party Supplier 

Winner -Chuckle Chimps - Nottinghamshire

Highly Commended - Honey Pot Ceramics - Edinburgh

Best Family Day Out - Sponsored by Drayton Manor Hotel

Winner - Warwickshire Wildlife Trust - Coventry

Highly Commended - Hobbledown Farm - Surrey

Best Exported Activity for Children

Winner - Baby Sensory & Toddler Sense

Highly Commended - Hartbeeps

* Regional Category Breakdown as follows - South inc South east, South west & London, East inc East Anglia, East Midlands, NE and Yorkshire & Humberside, West inc west midlands, NW & Wales.

Click here for full terms & conditions.


Our 2014 Award Finalists


‘Thank You' to our Awards Sponsors

Drayton Manor

The 4-star Drayton Manor Hotel is set in a unique location amongst 280 acres of lakes and parkland that was once the home of Sir Robert Peel. It is also a moment away from Drayton Manor Park, home of Thomas Land and Drayton Manor Zoo. Drayton Manor Hotel’s well appointed guestrooms offer several room types to suit your needs including spacious executive rooms, interconnecting family rooms, our 3 majestic Presidential rooms, with all the comforts you could want and of course their Thomas & Friends themed family rooms.

The Hotel Nanny

The Hotel Nanny provides guests of exclusive hotels with high-end nanny services. Their packages are flexible to accommodate individual requirements and all of their nannies go through a rigorous interview process as well as in-house training before they are represented by The Hotel Nanny. Their childcare packages allow guests to enjoy the best of both worlds – time away as a family along with that all-important ‘together time’ for couples. The Hotel Nanny service is frequently used by parents and grandparents, wedding planners and corporate event managers and because they work exclusively with only a select group of luxury hotels the clients know that the service is truly impeccable from start to finish.

Babyworld.co.uk and Glam Media


babyworldWe are once again pleased to be working with babyworld as Official Media Partner of the WO4J Awards. Since July 2003 babyworld has been an a passionate and dedicated team of people who have worked to bring advice, support and information to pregnant women and new parents. We believe that being a parent is one of the most important jobs that we will ever do and that information and a thriving community should be available to parents 24/7. Babyworld is committed to bringing you essential, up to date information and support that is in tune with the needs of today’s parents. We do this by focusing on providing information from trying for a baby, your pregnancy, labour and birth and looking after your baby from 0 – 5 years. Visit www.babyworld.co.uk for more details.


Little Bird

Little Bird offers families great ideas and hand picked savings on days out, theatre shows, family breaks, kids activities, really fun and useful products and more, all with up to 80% off!  They have featured fantastic deals from The Science Museum, National Geographic for Kids, St Paul’s Cathedral, Horrible Histories, Butlins, Dora the Explorer, Riverford, Luxury Family Hotels, Reading Eggs, Lollibop Children's Festival and much more. Their family friendly deals and offers change weekly, so there's always lots to inspire and enjoy.  With handpicked competitions to enter, a weekly What’s On giving you tons of ideas on things to do with the kids, and a monthly newsletter packed to the brim with ideas and inspiration - join for FREE today and ENJOY FAMILY FUN FOR LESS at www.littlebird.co.uk or say hello at www.facebook.com/littlebirddeals


Hearts & Minds

Manchester autism charity Hearts and Minds offers education support, advocacy, counselling, transition planning and advice to families whose children have been diagnosed with autism, as well as raising awareness and offering support. The big plan is to build a dedicated centre of education for autism in Manchester, backed by a €1 million fund-raising campaign, which includes sporting challenges and special events supported by celebrity patrons and families, an on-line shopping facility, plus a mobile phone recycling scheme that ANY FAMILY can use to obtain an iPad. This scheme is very popular with families of autistic children, for whom iPads can be very beneficial, as they can help with communication, learning, organisation, fine motor skills, relaxation and improving behaviour.

Humphrey's Corner

Sally Hunter launched 'Humphrey's Corner' - inspired by her own 3 children nearly 14 years ago! Humphrey's Corner has grown and grown, developing from a range of exquisite greetings cards into soft toys, clothes, baby furniture, feeding, figurines, calendars and more. Humphrey's Corner began a long term relationship with Mothercare and also launched in Australia and the USA (just like WO4!).




BabyExpoUK Baby Show and Family Fun Day

BabyExpo – The South Coast’s Biggest and Brightest BabyShow and Family Day will be coming to Reading, Berkshire in 2014!  Meet parenting experts from TV and get expert advice from midwives and The NCT! BabyExpo supports Chestnut Tree House Children's Hospice - for more see www.babyexpobabyshow.co.uk. Baby-planners, parents-to-be and young families from throughout the region and beyond can look forward to an informative and fun-filled day with expert pregnancy and parenting advice, 100’s of exhibitors from pre-conception to primary, fantastic show deals and promotions, £1000’s of baby show prizes, face painters, play-zones, bouncy-castles and much more.



Glenn Curley Photography - Official Awards Photographer


Curley Photography is a dedicated husband and wife team and official 2014 WO4J Awards photographers. Their work is varied and can range from black tie balls, charity and sports with everything in between. Their service is friendly and prompt and they know that no-one is really interested in the photographer, just what the photographer can deliver. "After all, it's you the client and your image that is what it is all about. We aim to deliver quality quickly." Based in Staffordshire but able to travel to almost any destination.


‘Thank You' to our Prize Sponsors

A selection of our award winners receive prizes very generously given to us by these lovely companies. 



Smiggle, the world’s hottest stationery brand, was born in 2003. The ultimate creators of colourful, fun, fashion-forward stationery. The first Smiggle store opened in Melbourne, Australia and word spread fast about the bright pens, notebooks and gadgets that filled a tiny, but very special place.The product range is now bigger and better than ever, with the team at the Smiggle Design Lab drawing inspiration from all over the globe.





Producers of high quality, fashionable UV Protective Swimwear, Girl’s and Boy’s Rash Guards, Kids’ bathing suits and Sun Protective Swimwear, including matching Beachwear and Rash Shirts, also know as Rashies, Sun Shirts, Swim Shirts and UV Shirts. Platypus Australia’s UV Swimwear is Surf inspired for Boy’s and Girl’s in three age groups namely Babies, Children 2-8 and Youth 10-14.



Drummond Park


Drumond Park Ltd is the UK's leading independent games company, with a popular roster of adult, family and children's titles. Top selling perennial favourites include Articulate, Absolute Balderdash, Doh Nutters, Gross Magic, and Magic Tooth Fairy. Drumond are offering three games as a package! They are offering Bubble Buster Kazoo, Pumpaloons and LOGO What am I?




Humphrey's Corner

Humphrey's Corner is a range of exquisite greetings cards, soft toys, clothes, baby furniture, feeding, figurines, calendars, books and more. Thanks to our very good friends at Humphrey's Corner, some of our community winners will be taking with them a gorgeous range of Humphrey merchandise.We have also been told by Humphrey that he may pay a visit to one of our special winners!




Snooze Shade

Snooze Shade - sun and sleep shades for babies on-the-go. Britain's best-selling range of sunshades and baby sleep aids for your pram, buggy or pushchair. All SnoozeShades provide high level sun protection and help babies sleep on-the-go. They also protect baby from insects, light rain, wind and chill. "It's the best baby product I have ever bought. A must for travelling." For more on Snooze Shade just click here.




Tigershark sells good quality, cool and educational children's t-shirts. Tigershark was founded by Anna who was fed up with the lack of choice within the boys fashion market and decided to create her son his own range of t-shirts. She worked on bold designs and drew on subjects linked to what he was learning at school. After some research and conversations with other mothers she realised that there was a gap in the market and so the journey began! We're now very proud to have an online store selling our fab t-shirts to the public.


Mumma Fly

Mumma Fly was created by Helen Thomson after the birth of her son in 2009 and as a response to her own frustrations during pregnancy. Helen was keen to maintain an active lifestyle but couldn’t find sports clothing that were both comfortable and passed the ‘cool-proof’ test.  For more on Mumma Fly click here.



OWOW Chocolates

We are very grateful to Owow Chocolates for making very special 2014 Awards-themed mints!  Whether you’re buying a unique personal gift for a loved one or an exciting corporate goodie with a difference, OWOW Chocolates will spark conversation and leave you (and your customers and friends) with a long lasting memory on more than just your taste buds.


Jumbo Games 

Established in 1853, The Royal Jumbo Group is one of the oldest toy companies in Europe selling games, puzzles and toys. Jumbo Games is the No. 2 manufacturer in the children’s puzzle market, with a successful portfolio of licenses including Peppa Pig, Something Special, Dinosaur Train and Fireman Sam, Disney Doc McStuffins, Disney Sofia the First, Disney Mickey Mouse Clubhouse, Disney Cars, Disney Princess, Ben & Holly’s Little Kingdom, and new additions Strange Hill High and Q Pootle 5. For more information visit www.jumbo.eu.

ohyo bottles


Ohyo the Collapsabottle is teaming up with Paramount in a joint promotion of the biggest blockbuster of the summer, TRANSFORMERS: AGE OF EXTINCTION (Certificate 12a). Like Transformers, Ohyo collapses to compact form. Extended, it holds 500ml and when empty squishes down into a pocket. Ohyo shares collapsibility with Transformers but poses no threat to the planet! In fact, it saves money and avoids the need to buy wasteful bottled water. Fill an Ohyo just twice with tap water and it’s carbon neutral! To make doubly sure it does you no harm it’s made in Sheffield and BPA-free. Visit www.ohyo.me for a chance to win a trip to the USA!



Wendy Brown Art

Quirky Watercolour Pictures, cards, notelets, mugs and lampshades from the Meadow Valley and Twists and Turns ranges. Wonderful ideas and images online at www.wendy-brown-art.co.uk.

My Little Venture
My Little Venture’s enchanting designs evoke a world of dreams to delight and inspire the imaginations of little ones as they decorate their nurseries and bedrooms.  Featuring beautiful hand painted designs including pink flamingos, hot air balloons, kites and blossoms, My Little Venture’s collection of wallpapers, fabrics and accessories combine traditional French style and elegance with British craftsmanship.  Inspired by the world of childhood, designer Venture de Saboulin uses her own drawings and watercolours to create her collections. Applying the latest printing technology in order to retain all the charm, character and original colour quality of the designs, all My Little Venture products are made in Great Britain.




In the beginning some time back in the deep recesses of the last century around 1966 (very nearly 50 years ago!), the Dodo Pad diary (a combined memo-doodle-engagement-weekly-planner-diary-organizer-message-ment book) was a new fangled invention, instantly accepted by grateful users as utterly indodispensible.


2015 Sponsorship Opportunities


What’s On 4 is holding these awards to encourage good practice, reward innovation, further raise standards and generate awareness of our fabulous activities and classes and those individual experts involved who make such a difference to so many parents and children across the UK!


By being part of our 2015 Awards you can reach over 1 million parents across the UK and showcase your company and brand.


If you would like to be part of encouraging good practice in children’s activities across the UK and support our 2015 Awards then we’d love to hear from you.

Contact us for further details!